Buddy Service for Seniors

How do you build a startup that serves the needs of seniors in a super-ageing society? Meet the passionate Madoka-san, founder of a successful company that offers buddy services which tailor activities to improve the lives of the elderly. Learn how she meets the challenge of running a social enterprise in today’s Longevity Economy.
Instructor Course Staff

Madoka Akagi

CEO

AgeWell Japan Co. Ltd.

Madoka Akagi is the CEO and Founder of AgeWell Japan (previously known as Miharu Co. Ltd). Staffed by young people in their 20s and 30s, the company provides services to the elderly to help them live life to the fullest through skills training and companionship, whilst promoting inter-generational exchanges.

https://www.facebook.com/madoka.akagi.9
  • Subject: Eldercare, Entrepreneurship
  • Duration: 6 mins
  • Sponsor:

Related Innovations & Courses

AWE Full Suite Programme

AWE Full Suite Programme Fee: S$250.30 including GST

AWE Lifestyle Management Programme

AWE Lifestyle Management Programme Fee: S$117.10 including GST

Facilitating Human Connections for Seniors

Dr Lillian Hung, Research Chair in Senior Care at UBC, collaborates with seniors, including those with dementia, with an aim to increase wellness through stress reduction. During the pandemic, she introduced tech solutions to bridge the gap between families and seniors in care homes, emphasising the fostering of heartfelt connections.

Tackling Ageing in Hong Kong – A Whole-of-Society Approach

In Hong Kong, 1 in 3 people over 80 experience dementia. Mrs Patricia Lau, CEO Hong Kong Sheng Kung Hui Welfare Council, champions innovation. Initiatives like an AI-powered app for knee pain show how technology can address societal problems. Entrepreneurs are urged to co-create solutions to benefit our elderly.

LOAD MORE INNOVATIONS